Experience
Where I’ve Been
The responsibilities, decisions, and results behind the job titles.
Positions
The timeline.
August ’25 — Present
ASSA ABLOY Global Solutions
Marketing Manager
Lead paid media across Google Ads, social, and print for PTI Security Systems, part of ASSA ABLOY Global Solutions. Manage the departmental budget, mentor a direct report, and own trade shows and events from planning through execution. The remit combines campaign performance, team development, and the operational details that make the work happen.
October ’22 — August ’25
Yamaha Motor
Marketing Specialist
Owned campaign creative and managed budgets exceeding $1M in Yamaha’s Marine IoT division. Targeted CRM and personalized messaging increased engagement by 35%; iterative copy and creative improvements increased click-through by 27% and conversions by 16%. These are results across my Yamaha work, with responsibilities spanning campaign strategy, execution, and analysis.
November ’21 — August ’22
Amperity
Customer & Community Marketing Coordinator
Rebuilt the customer reference program, achieving a 70% conversion rate and 98% prospect matching. Relaunched the customer welcome program with Salesforce and Marketo automation to reduce manual touchpoints. Across my role, top-of-funnel work and improvements to lead quality helped accelerate sales cycles by 30%.
October ’19 — November ’21
GigaMonster
Marketing Launch Coordinator
Established quality-assurance protocols and process standards that reduced launch delays by 45%. Created scalable launch practices and used competitive analysis and pricing research to inform executive decisions. The role grew out of my internship and became the foundation for my work in marketing operations.
What I bring
Creative ownership. Technical fluency. Follow-through.
I’ve worked across telecom, customer data, connected boats, and security technology. My responsibilities have included campaign strategy, copy and creative direction, CRM, budgets exceeding $1M, and people management. I’m comfortable moving from the message to the system that delivers it, and then interpreting what the results show and how to move forward.
Team Event (and proof I can hold a paintbrush as well as a strategy deck)
Projects
How I put it into practice.
Yamaha Motor · August 2023–February 2024
Global App Launch
I contributed beta feedback that shaped the app’s design and functionality, then built the marketing around its launch: teasers across social, email, and web; coordination with external vendors; and launch assets and campaigns. I also contributed gamification ideas intended to support engagement and retention. My work connected the product experience with the story we told customers about it.
Amperity · ’22
Customer Spotlight Program
Coordinated customer interviews to drive retention and advocacy, then transformed them into blog content published on the company blog.
Amperity · January–March 2022
Customer Welcome Kit
A welcome gift should feel personal without requiring a small administrative production. I relaunched the program for new accounts, using Salesforce and Marketo to automate emails and form responses, coordinating gift delivery with the vendor, and establishing KPIs and reporting. The result was a repeatable welcome process with fewer manual touchpoints.
Amperity · January–August 2022
Customer Reference Program
A reference is only useful if the match makes sense. I worked with account managers to connect prospects with relevant customers, coordinated the communications, and used Salesforce to give the company visibility into each stage. I introduced benchmarks and metrics so the program could scale with a clear process for matching, coordination, and measurement. The program achieved a 70% conversion rate and 98% prospect matching.
Accomplishments
Milestones.
40 Under 40
Power Sports Business · 2025
Recognized for leadership, mentorship, and building the marine industry’s leading connected-boat experience.
Dean’s List
Kennesaw State University · 2018–2020
Named for six consecutive semesters; sustained academic excellence across three full years.
Eagle Scout
Troop 795 · 2011
Scouting’s highest rank, earned as a high-school junior: 21+ merit badges, sustained leadership, and a large-scale community service project.
Testimonials
In their words.
“Andrew has a rare gift for taking a vague, half-formed idea and turning it into something structured, scalable, and genuinely useful, often before the rest of us had finished talking through the problem. He’s curious to a fault, diving into the technical weeds when needed but never losing sight of the bigger picture or the customer.”
— Former Coworker, Yamaha Motor
“His ability to work well with other teams, organize and build processes and systems, and communicate clearly were his hallmark skills. Add his acumen for marketing, building for scale, and the speed at which he worked, and he was an exemplary team member. I would 100% hire him again.”
— Former Direct Manager, Amperity
“He’s not only an exceptional marketer, but also one of the hardest-working and most enjoyable people I’ve had the opportunity to work with. Even though marketing is his specialty, he’s become my go-to person for tech advice. If I ever had the chance to work with him again, I wouldn’t hesitate for a second.”
— Former HR Manager, GigaMonster